Temecula Valley Unified School District schools will launch a district-wide anti-bullying campaign called, “Because Nice Matters” beginning today.
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The week of September 24-28, each school will conduct a “Because Nice Matters” campaign that educates students about the harmful effects of bullying, and encourages them to make their campus a Bully-Free Zone.
Following the success of Great Oak High School’s inaugural “Because Nice Matters” campaign last year, district officials decided to make the campaign district-wide this year.
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The program was started by Great Oak High School Assistant Principal Judy Stapleton.
Mrs. Stapleton said she thought of the campaign name, “Because Nice Matters,” after seeing a plaque with that slogan on it. Today, the plaque hangs in Mrs. Stapleton’s office.
“Because Nice Matters” was introduced to TVUSD’s Governing Board and the district’s principals last school year. The principals were given a binder full of resources, statistics, hand-outs, quizzes, and news reports about bullying from across the nation.
While each school was given the freedom to create their own activities during the first half of “Because Nice Matters” week, all schools will participate in the last two activities of the week.
On Thursday, all students will wear purple and black to signify the physical and psychological bruising caused by bullying. Then, on Friday students will wear white to signify making a fresh start and new beginning as a bully-free school.
*Contributed by Temecula Valley Unified School District








