Type “ESPN BET” into a search bar in September 2026 and the app store listing, the login page, and the promo codes all point somewhere else now. That’s not a glitch. PENN Entertainment, the company that actually ran the sportsbook, retired the ESPN BET name on December 1, 2025. This review covers what ESPN BET was, exactly why the name went away, and what it means for anyone who still had money sitting in an account when it happened.
Is ESPN BET Still Legit? Yes — It Just Isn’t Called That
ESPN BET launched in November 2023 when PENN Entertainment paid ESPN for a 10-year license to the ESPN BET trademark, reportedly worth somewhere north of $1.5 billion over the life of the deal, and used it to rebrand its existing Barstool Sportsbook product. The sportsbook itself was never fake or unlicensed — PENN is a publicly traded gaming operator with decades of casino licenses across the US. What ended was the marketing agreement, not the business behind it.
The short version: PENN and ESPN mutually agreed to end their trademark deal early. On December 1, 2025, PENN stopped using the ESPN name and relaunched the same product as theScore Bet, built on PENN’s Canadian theScore media brand. Same operator, same state licenses, new name.
Why the Name Actually Changed
PENN had agreed to pay ESPN roughly $150 million a year in cash, plus warrants on PENN stock, for exclusive US online sports betting rights to the ESPN name. The stated goal was cracking the top three US sportsbooks by market share, alongside DraftKings and FanDuel. That never happened. Reporting around the split points to underwhelming market share as the reason PENN and ESPN walked away from the deal early rather than running it the full 10 years, and ESPN separately lined up DraftKings as its 2026 media odds partner — a different arrangement, with a different company running the actual sportsbook.
Is ESPN BET Safe? What Happened to Existing Accounts
If a reader had money in an ESPN BET account before December 1, 2025, PENN says the transition was automatic: login credentials, account balance, wager history, and any bets still in progress carried over to theScore Bet without requiring a new signup. Responsible-gambling tools — deposit limits, self-exclusion — also carried over. The safety question here isn’t “did PENN lose player funds” — there’s no evidence of that — it’s that a reader relying on an old bookmark, an old app, or a stale “ESPN BET promo code” page in 2026 is looking at outdated information.
Where the ESPN BET Name Still Shows Up
Plenty of sportsbook comparison sites, promo-code aggregators, and cached search results still reference “ESPN BET” months after the switch — that’s normal lag for a brand name that ran national ads for two years, not evidence the brand is still active. Anyone offered an “ESPN BET” signup bonus today should treat it as stale or, worse, a sign the source hasn’t verified anything since 2025.
Who This Page Is For
Readers trying to figure out whether an old ESPN BET account, promo code, or bookmark is still good — it isn’t, but the account and funds behind it are fine under theScore Bet. Readers deciding where to bet in 2026 should compare theScore Bet directly against currently operating books rather than searching for a brand that no longer takes signups. Gambling should stay entertainment spending, never income, regardless of which name is on the app. 21+ where legal; call 1-800-GAMBLER for help.